For HVAC, plumbing, electrical & roofing

Know what your local competitors did this week.

SignalBrief sends you a personalized weekly brief on your own competitors: their pricing, reviews and hiring, plus three clear moves to make next. Built only from verifiable public sources.

First month free, then $97/month. Cancel anytime.

FromThe SignalBrief TeamSubjectYour weekly competitor brief

The week in one line: a rival is pushing fall tune-ups hard, and another is hiring.

Pricing: A rival's tune-up deal ends Oct 31.

Reputation: A competitor picked up several new reviews mentioning slow callbacks.

Hiring: Two install tech postings went up this week. Unverified

Move #1: Lead with same-day callbacks in your next post.

Ready to post: A Google Business Profile update, written and ready to paste.

Sample content for illustration onlyEvery item linked to its public source

What you get

One brief a week. Everything you need to act on it.

Each digest covers your competitors only, and anything we couldn't verify is clearly marked.

Personalized competitor digest

A weekly email about the businesses you actually compete with in your area, laid out the same way every week so you can read it in minutes.

The week in one linePricing movesReputationHiring signalsThree strategic movesThe bottom lineReady-to-use assets

Pricing, reputation & hiring

Track competitor offers and pricing, ratings and reviews, and job postings that signal where they're growing.

Three strategic moves

Three specific things to do this week, based on what your competitors just did.

Ready-to-use posts

Copy-paste Google Business Profile and social posts, written for your business.

Ad & offer ideas

An offer or ad angle each week that answers what the market is doing.

Review response drafts As you grow

Drafted replies to your own reviews, ready for you to edit and post.

Listing & website updates As you grow

Simple updates to your website and listings, plus ongoing market monitoring, available when you're ready for more than the weekly brief.

How it works

Set up once. Get a sharper picture every week.

  1. 01

    Tell us about your business

    Share your trade, your city and the competitors you watch. Not sure who they are? We'll find them.

  2. 02

    We monitor public sources

    Every week we review competitor websites and offers, public review sites, job postings and local news.

  3. 03

    Your brief lands in your inbox

    A clear, ready-to-act brief, delivered in time to plan your week.

Privacy & sourcing

Public information, handled responsibly.

Competitive intelligence should be something you can stand behind. Here's how we work.

  • Public data onlyCompetitor websites, public reviews, job postings and local news.
  • No private infoWe don't scrape or collect private or personal information.
  • No data soldWe never sell personal data. Yours or anyone else's.
  • Every claim sourcedEach item cites its source. Anything unverified is clearly marked.

Pricing

One plan. Try it free for a month.

No setup fees and no long-term contract. See a full month of briefs before you pay anything.

First month free

SignalBrief Weekly

$97/ month

after your free first month

  • A personalized competitor digest every week
  • Pricing, reputation and hiring signals
  • Three strategic moves and the bottom line
  • Ready-to-use posts plus an offer or ad angle
  • Public, verifiable sources only
Start free

Cancel anytime.

FAQ

Questions, answered.

Where does the information come from?

Only verifiable public sources: competitor websites and offers, public review sites, job postings and local news. Every item is sourced, and anything we can't verify is clearly marked as unverified.

What's in each weekly brief?

The week in one line, pricing moves, reputation (ratings and reviews), hiring signals, three specific strategic moves for the week, the bottom line, and ready-to-use assets: copy-paste Google Business Profile or social posts plus an offer or ad angle.

Who does it cover?

Your local competitors only. Tell us who you compete with, or we'll find them for you. SignalBrief is built for HVAC, plumbing, electrical and roofing businesses.

How much does it cost?

Your first month is free, then it's $97/month. You can cancel anytime.

Can you do more than the weekly brief?

Yes. As you grow, we also offer review response drafts, simple website and listing updates, and ongoing market monitoring.